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How to Make a Splash When Opening a Building

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Sep 15, 2016 by Emily Sarecky

How do you make an impression on potential residents in an area that is quickly becoming a saturated market? Simple: just throw a grand opening party that they won’t forget and that the rest of city will wish they’d attended. … Continue reading

MTC Adds Another Google Tool to Its Arsenal

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Sep 15, 2016 by Rebecca Flora

Tag Manager, a Google tool commonly feared by developers, has recently gotten into the hands of Merrick Towle Communications’ Engagement Department and they are not letting go. Google Tag Manager is one snippet of code added to websites that creates … Continue reading

How to Market to Young Adult Twitter Users

Four friends checking their mobile phones at the same time.

Jul 25, 2016 by Deja Palmer

Twitter is all about interaction. If your business wants to do things such as contests and surveys, then Twitter may be just right for you. Try to immerse your brand into the latest trends and hashtags and really get people … Continue reading

Four Facebook Updates from Cannes

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Jul 05, 2016 by Emily Sarecky

Last week, Facebook used Cannes to announce a few new products and features. Some of which could be game-changers, others we’re not so sure about… Audience Insights API Facebook already offers some great options to make sure you’re successfully targeting … Continue reading

5 Digital Trends You Cannot Avoid in 2016

2016 Digital Trends

Jun 06, 2016 by Kinnie Bonar

The dust has settled and those beginning of the year predictions of 2016 digital trends are becoming realities. Now that we’re halfway through the year, we’ve outlined the 5 trends that you cannot avoid any longer. 1. 100% mobile-first design There … Continue reading

New Work – The Townsman

The Townsman

Apr 28, 2016 by Jason Knauer

With the growing popularity of boutique hotels and booking services like Airbnb, S.R. Stinson, Inc., saw an opportunity to create a unique hotel experience in the bustling Main Street corridor of Charlottesville, Virginia. The idea was simple: build great rooms in … Continue reading

Meet The MTC Masterminds | Bob Henninger

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Mar 23, 2016 by Rebecca Flora

Robert Henninger Director of Information Technology Bob has been with Merrick Towle Communications for the past 21 years and has mastered the art of listening to issues, analyzing situations and successfully applying solutions – more commonly referred to as the … Continue reading

Successfully Target Your Audience on Social

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Mar 03, 2016 by Rebecca Flora

With over 157 million active users in the U.S. on Facebook, this social platform presents your business with a wealth of opportunities. As marketers, we find our budgets better spent on ads reaching our targeted audience. The question then becomes, … Continue reading

Four Great Lessons from How Brands Grow Pt. 2…

How Brands Grow pt 2

Feb 17, 2016 by Sean Ruberg

…for Small to Medium-Sized Marketers Quick introduction. How Brands Grow Part 2 is the follow-up to the 2013 marketing book of the year How Brands Grow and is based on the statistical analysis of thousands of brands across dozens of … Continue reading

Design Trends: How to Stay Above the Noise

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Feb 04, 2016 by Joe Symoski

Google the phrase “X logos.” Go ahead, I’ll wait… Done? Good. What you see before you is pages upon pages of the “hipster X” style of logo. Some are done poorly, some are done well and some have even won … Continue reading