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TEL: 301.974.6000

Category: Misc.

2017 DC ADDYs® Awards: We Won.

Apr 05, 2017 by Gregg Hutson

It’s pretty nice to be recognized for a job well done. It’s even nicer when you get chunks of hardware that say, “you’re awesome”. (To be completely transparent, the awards themselves do not say we’re “awesome”, but they definitely imply … Continue reading

Four Great Lessons from How Brands Grow Pt. 2…

How Brands Grow pt 2

Feb 17, 2016 by Sean Ruberg

…for Small to Medium-Sized Marketers Quick introduction. How Brands Grow Part 2 is the follow-up to the 2013 marketing book of the year How Brands Grow and is based on the statistical analysis of thousands of brands across dozens of … Continue reading

Design Trends: How to Stay Above the Noise

Feb 04, 2016 by Joe Symoski

Google the phrase “X logos.” Go ahead, I’ll wait… Done? Good. What you see before you is pages upon pages of the “hipster X” style of logo. Some are done poorly, some are done well and some have even won … Continue reading

Rethinking the Use of Stock Photography

Stock Photography Blog Featured Image

Jan 26, 2016 by Sean Ruberg

For years now, marketers have known that webpages with photos perform better; and it seems that marketers are also in agreement that social posts with images perform better, as well. But what about stock photography? For more reasons than I … Continue reading

MTC and TownePlace Suites by Marriott team up again to extend the Workation airport campaign

TownePlace Suites Digital airport advertising

Dec 09, 2015 by Jason Knauer

After the successful launch of a national campaign that appeared in six airports in fall 2014, MTC joined up with TownePlace Suites by Marriott® again to extend the campaign for 2015. This year’s run will appear during the highly traveled … Continue reading

Get your Hands Dirty: Illustrative Branding

Jun 11, 2015 by Joe Symoski

Your hands are your own. No one can make the same mark quite the same way you can. So, in a time when it’s become so easy to jump on a computer at the first inkling of an idea, taking … Continue reading

Merrick Towle Communications Celebrates 11 Wins at the 2015 American Advertising Awards-DC

Addy DC Awards won by Merrick Towle Communications

Apr 08, 2015 by Jason Knauer

The American Advertising Awards-DC is an annual competition that recognizes and rewards creative advertising excellence in the metropolitan Washington, DC, area. This year, the DC Ad Club received 640 entries from 80 entrants. Which makes MTC particularly proud to announce … Continue reading

Breaking Through to Business Travelers for TownePlace Suites by Marriott

Feb 27, 2015 by Sean Ruberg

TownePlace Suites is one of Marriott International’s fastest-growing hotel brands. Since they just opened their 250th hotel this year their objective was to increase awareness among next-gen frequent business travelers. Research showed that their media was in the right locations … Continue reading

Product Trend: The Return of the Condominium

Are Condos Back in DC

Oct 15, 2014 by Sean Ruberg

Around eight years ago, when I first started working at MTC, I’m not sure I even knew that it was possible to rent a new multi-family community. All that changed in ’08/’09, and since that time over 90% of our … Continue reading

Jargon Man – Fighting Business Strategy Buzzwords

Jan 24, 2014 by Sean Ruberg

The Buzz in Biz Jargon Man – Fighting Business Strategy Buzzwords from MerrickTowleComm Possibly one of the most frustrating things in the business world is when someone strings together buzzwords and phrases into a seemingly coherent thought that upon further … Continue reading