Capstone brochure cover

The Capstone

The evolution of style leaves a path worth honoring.

Creative
Logo
Identity
Brand
Website
Collateral
Signage
Ads
Social
Location
West New York, NJ
Partner
Roseland Residential Trust
Capstone aerial view looking into NYC
Capstone building bannerCapstone building banner
Capstone collateral
Capstone brochure cover
Capstone collateral
Capstone collateral
Capstone collateral
Capstone brochure cover
Capstone brochure cover
Capstone social page
Capstone website page
Capstone website on tabletCapstone website on mobile
Capstone stationery
the
charge

Convey an apartment community’s eclectic design in a way that credits timelessness for a modern vision.

the
approach

Position design as a time-honored tradition, portrayed through a retrospective lens while staying rooted in the now.

the
creative

Visuals emphasize character while evoking a sense of nostalgia connecting the property to Port Imperial. The significance of its sophisticated spaces is provided relatable context through a story positioning design itself as a perpetually evolutionary idea.

Creative
Logo
Identity
Brand
Website
Collateral
Signage
Ads
Social
Location
West New York, NJ
Partner
Roseland Residential Trust